Fishtales

Made with Pride at Paragon Oak

Posted: 15/12/2020

Author: Fishtank

Launch Site

Paragon Oak are professional oak framing specialists. They are experts in design, manufacture and installation of beautiful oak-framed buildings. We have the pleasure of calling them our neighbour here at Wheatley Park and we were honoured to be appointed by them to redesign their digital platform to create a more engaging site that showcases their portfolio with pride.

The Brief

Paul, Managing Director at Paragon Oak visited us with a clear vision of goals for the new platform. He required a user friendly design which went against the grain and stood out from the crowd, just like Paragon Oak frames.

Keeping It Simple

The user experience was of paramount importance in order to ensure their projects, the business and their values and ethos were clear and engaging to all users which would aid an increased conversion to enquiries.

Engaging Features

Inspiring content encouraging brand trust was key to ensure users engage with the visuals and platform from the outset. Creating the unique gallery slider and intuitive layout, served to reinforce Paragon’s core values and ethos clearly to their customers.

Website Features

  • Responsive
  • User friendly
  • Unique gallery slider
  • Image focused
  • Engaging layout

The Solution

Our key objective was for the design and development of the website to be as responsive and intuitive as possible for all users. We used imagery as the main focus to aid engagement throughout the design due to the beauty of their work. Using engaging and clear call to actions gave the new digital platform a fresh and professional look and feel. Paragon Oaks’ commitment to be at the forefront of their industry and their approach to tailoring the perfect customer experience is reflected throughout their new digital platform.

We loved working on this project and we’re sure you will love it too – learn more about Paragon Oak and check out our fresh designs at paragonoak.com

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