Insights

A deep dive into the latest updates, innovations, trends, and events driving the digital world forward.

Filters

All Opinions Work Fishtales
Damien Fisher and Katrina Cliffe
Fishtales

Same Tank, Bigger Splash: Wild PR is merging with Fishtank Agency!

We have a group of incredible women who make the daily running of our rural agency that little bit easier.

29 January 2026
Opinions

The Algorithm Shift: Why B2B Brands Must Move Beyond Static Posts

Explore the data behind the latest algorithm shift and use our three-step strategy for high-quality video

2 June 2026
Opinions

Google Search has changed: what AI Search means for marketing, PR and business

With Google's new AI-powered Search experience, users are now able to ask more complex questions, get conversational answers, and even use Search to carry out tasks instead of just finding links.

26 May 2026
Opinions

No Digital PR, No LLM Visibility: Here’s Why

With nearly half of searches now ending without a click, rising to 77% on mobile, businesses can no longer bury their heads in the sand and hope that AI is “just a fad.” AI and LLMs (large language models) like ChatGPT represent a permanent shift in the way people search for information.

30 April 2026
a graphic showing a title of 'fishtank 2025 wrapped' with smaller text that says 'back and better than ever'.
Fishtales

Turning Ripples into Waves: Fishtank’s 2025 Wrapped!

We have a group of incredible women who make the daily running of our rural agency that little bit easier.

3 December 2025
Infographic reading 'International women's day' with images of the amazing women who work at Fishtank
Fishtales

Celebrating the ladies of Fishtank on International Women’s Day

We have a group of incredible women who make the daily running of our rural agency that little bit easier.

7 March 2025
Scottish Energy Forum website home page with background extending beyond the device
Work

Revitalising Scottish Energy Forum

7 March 2025