Glu Recruit
Streamlined recruitment platform for job seekers
A recruitment agency like no other driving to challenge the norm. Their plans for growth required a robust digital platform that would support them to exceed their goals.
THE BRIEF
2022 is planned as Glu’s 'year of growth and new opportunities and so it was only fitting that their website be completely overhauled to ensure their growth progression could be achieved. We successfully pitched against 3 other agencies and so began our journey with Glu. They had contacted us initially to take part in pitching for the project as they had seen the long-standing work we had done for City Taxis.
They didn't want to completely overhaul their logo, just give it a little facelift but the key area of design reinvention was around their legendary caricatures - they have become so well known for them in the industry they didn’t want to let them go. We agreed they needed to be redeveloped to work within the new digital platform and across their online presence going forward. The development of the brand alongside their planned growth was essential to ensure they continue to evolve as a company.
Fully responsive for streamlined job applications
-Bespoke job alert functionality
-Streamlined application process
-Unique caricature illustration
-Strategic UX mapping
THE SOLUTION
One of the smaller but equally important aspects of Glu Recruits brand evolution rested on their team profile illustrations. When they first approached us for a re-brand, they already had existing caricatures for each of their staff members, and they were really keen to stick to this concept, but modernised and elevated. Our team of designers had to ensure they focused on the details and attributes of each individual staff member to really bring them to life- with a modern, stylised look and feel that reflects their personal characteristics.
The planning & research stage
The key objective for the new website was to make the job-seeking process more streamlined for candidates, enabling them to easily register for job alerts and apply for vacancies tailored to their individual skills sets and job requirements with ease.
We strategised the UX and design around their target audience completely and ensured it was entirely robust to generate more inbound candidate enquiries. Their hope is that it will in turn benefit employers across the Sheffield City Region as candidates are matched quickly and more accurately to vacancies across Glu’s specialist areas of recruitment.
Challenging thinking delivers results
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“This is so exciting for us at Glu Recruit, and a real line in the sand to kick off a year of growth and new opportunities for the business and all our staff.
“The website design has made it easy for candidates to register for permanent or temporary employment, upload their CV and identification, register for job alerts, and apply for vacancies directly from the website.
“We’re thrilled with the results and can’t wait to see how this helps with the next stage in the evolvement of Glu Recruit.”
Rob Shaw, Managing Director