Queens.House
Giving Queens.House a creative edge with a new brand and digital platform that allows their unique offering to shine.
Solutions
2025
A new kind of workspace, designed for the modern working world.
Client
Queens.House
Location
St Albans, North London
Sector
Office Space
The Goal
Queens.House is a newly launched coworking space located in a beautifully restored historic building in St Albans. From brand identity to the full website design, we partnered with their dedicated team to bring their unique vision of crafting a contemporary brand that feels elevated and welcoming to life.
While the build of this amazing website was in the hands of another business, we designed a full digital experience, delivering a pixel-perfect design system for their development team to bring to life.
The Challenge
Redefining the Modern Workspace
Queens.House came to us with the vision of creating more than just a coworking space; they wanted a brand that would redefine what a professional environment could be. Their new base is set within a stunning, iconic building, perfect for setting up a high-end yet welcoming destination where creativity, culture, and community could thrive, and we knew their branding and website had to match.
Refined Branding for Queens.House
Through in-depth meetings with their team, we knew we needed to build a brand that would position Queens.House as a high-end coworking space. They wanted to be modern and refined, yet friendly, inclusive, and full of character. We needed to end this project with an identity that was elevated but never exclusive, striking the perfect balance between professionalism and creative energy.
We began by creating a fresh brand identity that reflected the unique spirit of Queens.House: minimal and sophisticated in form, but upbeat and approachable in tone. Their new logo was designed to be clean and confident, anchoring the brand with a sense of timeless elegance while still feeling contemporary. To complement this, we introduced a set of playful geometric shapes, which are versatile brand elements that bring moments of colour and personality across the visual system, helping to express the creativity and cultural richness at the heart of Queens House.
The Outcome
A Digital Presence That Elevates Queens.House
Our work with Queens.House has resulted in a refined brand and digital presence that captures the vision they came to us with: a high-end coworking space that feels inclusive, creative, and welcoming. The new identity strikes a perfect balance between minimalism and personality, combining clean design with playful, modern elements to express both professionalism and warmth.
The final website design offers a seamless, engaging experience that showcases the architectural beauty of the space and communicates its purpose with clarity and charm. Designed to attract professionals from all industries and backgrounds, it immediately creates a sense of place and possibility where visitors can easily explore everything Queens.House offers. A well-thought-out enquiry and booking system makes it simple to register interest, book a tour, or apply for membership, removing friction and encouraging action.
The outcome is more than just a fresh look; it’s a transformation in how the brand is perceived and experienced. Queens.House is now positioned not just as a place to work, but as a destination for innovation, focus, and inclusive progress.
Bringing a bold brand to life.
We’re proud to have shaped every aspect of the Queens.House brand, from the name and voice to the final digital design.
