An innovative creative branding agency based in Leeds
At Fishtank, we believe a brand’s identity is its heartbeat, the foundation from which all messaging and visuals flow.
Strategy and creativity make a powerful combination for your brand.
Brand
Strategy
Our team of talented makers, creators, and strategists lead a series of workshops, from in-depth brand audits and strategy sessions to naming workshops and product launch planning, designed to elevate your brand at every stage.
- Brand Audits & Research
- Strategy Workshops
- Naming & Messaging
- Go-To-Market Strategy
Brand
Activation
Tailored creative branding packages for startups, scale ups, and established businesses. Our expert team defines the best path to meet your growth goals. Shifting perception, building recognition, and creating real audience value. We empower your team to align, represent, and bring your brand to life with confidence.
- Logo & Visual Identity
- Asset Design
- Design Systems
- Design for Print
- Packaging
- Signage & Wayfinding
- Reports & Literature
- Social Templates
- Iconography
- Illustration
Website
Design
We create modern, accessible websites that combine striking design with seamless usability. Rooted in the latest UX trends and tech, our work prioritises intuitive journeys, purposeful interactions, and performance from the start, ensuring every experience is inclusive, engaging, and built to perform across all devices.
- Sitemapping
- Wire framing
- User Interface
- User Experience
- Prototyping
Digital
Design
Effective digital design drives action. We create marketing assets that communicate clearly and convert confidently. Every design is crafted to align with your brand, capture attention, and deliver results across channels.
- Banner Ads
- Email Design Templates
- Presentation Design
- Infographic Design
- Social Media Graphics
Motion &
Animation
Motion brings brands to life: informing, engaging, and creating impact. At Fishtank, every movement and sound is purposefully crafted to resonate with your audience. From bold typographic graphics to character animation, product renders, and live-action, we tailor each piece to your goals, ensuring standout visuals shaped by strategy, creativity, and budget.
- Brand & Product Launch
- Online Video Advertising
- Broadcast Advertising
- Explainer Videos
- Sonic Identity
- Internal Communications
Creative
Retainers
We believe in building strong relationships and true partnerships. Our team of designers has earned a reputation for becoming an extension of your internal team, providing robust support for all your marketing needs. We tailor the level of support to suit your priorities, scaling up or down as your business evolves.
Our creatives seamlessly integrate with your existing design system, whether that means collaborating directly within your Figma files or working closely with your carefully crafted brand guidelines. This ensures we always capture the perfect visual tone for your brand.
We can support your day-to-day design needs or take on larger marketing initiatives, delivering impactful projects like exhibition stands and product activations.
Transforming brands for the digital age
Ground Creativity in Insight
Whether it’s through stakeholder interviews, market analysis, or cultural trends, we seek the emotional and functional drivers that spark connection. The goal is not just to gather data, but to surface the insights that will give creativity substance and direction. By understanding the audience, category, and context, we lay a strategic foundation where creative solutions are not only inspired but informed and intentional.
Define the Creative North Star
We shape the narrative, distilling purpose, positioning, personality, and promise into concise, powerful expressions. This could mean crafting a brand essence, defining tone of voice, or articulating the creative brief that will guide all output. It’s about making strategic choices clear and actionable. Effective articulation ensures that every creative move is grounded in intent, giving form to ambition and creating a common language that aligns stakeholders and sparks ideation.
Bring the Brand to Life
This is where creative branding takes flight. We move into generating and shaping ideas, exploring visual territories, messaging platforms, brand identities, and experiences. It’s a process of experimentation, iteration, and craft. By identifying the most resonant creative directions and refining them into compelling assets, we transform strategy into tangible work that captures attention and drives engagement.
Make Creativity Work Everywhere
This final phase ensures that creative branding solutions work in the real world, across channels, formats, and moments of interaction. From campaign rollouts and design systems to toolkits and brand guidelines, this is about building scalable, coherent expressions of the brand. It’s also where the creative idea proves its strength, able to flex without breaking, adapt without losing impact. By applying and extending thoughtfully, we maintain creative integrity while maximising reach and relevance.
We turn to Fishtank when we need to convey complex messages in a clear and comprehensible way. Their expertise across digital and design made them a perfect choice for our brand, as we continue on our sustainability journey.
James Taylor
Marketing Director / Magnera
